UI design for a feminine health brand: Shopify e-commerce

Led the UI design of a Shopify store direct-to-consumer product for vagina-friendly products.

Queen V
Year: 2022

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Your vagina's micro-v-iome friendly BFF

The goal was to create a site that appeals to millennials and Gen-Z. To do this, I created a site that feels fun, light and incorporates an appealing color palette as wells as social media integrations while maintaining elements of an inclusive community.